Social Media Marketing: The Pathway to Success

Lets be honest, without social media today there would be one miserable, bored and clueless society across the world! I mean seriously, I know I am my own worst enemy, and I am always finding myself on apps such as Twitter, Instagram and Facebook. Now, due to this onslaught of social media that exists in… Continue reading Social Media Marketing: The Pathway to Success

Online Display Advertising: ‘The Brand Vacuum’

Online Display Advertising (ODA) is commonly known as form of advertising that generally conveys its messages and promotions visually whether it be with text, animations, videos etc. It has become a very common aspect on the internet and companies have various ways in using theses advertisements to try and catch peoples attention…HOWEVER, its not all… Continue reading Online Display Advertising: ‘The Brand Vacuum’